One year ago, I had a dream and a diaper bag sketch. With a baby on my hip and a toddler in tow, I launched Lion & Light because I couldn’t find a diaper bag that made me feel like me.
I was in the thick of early motherhood—exhausted, overwhelmed, and constantly digging through a giant backpack stuffed with toddler snacks and baby wipes. Somewhere in that chaos, I realized I didn’t just want more function. I wanted something that made me feel put together. Something that reflected who I still was beneath the title of “mama.”
So I started sketching. And dreaming. And Googling zippers at 1AM.
I wanted to create something compact. Functional. Beautiful. A bag that could keep up with real mom life—park dates, grocery runs, travel days—without sacrificing my sense of style. Turns out, I wasn’t the only one craving that.
Since our very first sale in July 2024, Lion & Light has grown into something so much more than a product. We’ve connected with hundreds of amazing mamas who have reminded me that this brand is so much bigger than me. It’s about creating tools that help women feel confident in the everyday chaos. It’s about embracing motherhood fully without losing your sense of self along the way.
We’ve launched two thoughtfully designed diaper bags, a smaller, more versatile crossbody bag, introduced accessories that simplify life on the go, and heard from mamas across the country who say our products help them feel more like themselves again. That’s always been the heart of Lion & Light: to support you in feeling seen, strong, and stylish.
From the late nights sketching bag designs to seeing our Jetsetters packed for baby’s first flight, this journey has been deeply personal and unbelievably rewarding.
To celebrate our first year, we’re hosting our biggest giveaway yet. It’s packed with our most-loved products and mama-favorite brands like Bink, Stasher and even a Target GiftCard. I hope it brings joy to one incredible mama, but more than that, I hope it reminds you that you deserve products that work as hard as you do.
Whether you've been here since day one or just joined our community, thank you for being part of this story. Your support means everything.
Here’s to year two and all the mamas we’ll meet along the way.
With love and deep gratitude,
Shafi
Founder & Mama
